Using behavioral science and design to make change happen. See how
BD example: wayfinding signage at IKEA
On my latest visit to my local IKEA store, I noticed this elaborate wayfinding sign. It represents the whole route ...
The colour red makes us more attractive and stupid.
Valentine’s day is here and we are overloaded with all things red, the colour of love and lust. As a behaviour ...
Next step in health behaviour
Move over fitbit, there's a new kid on the block. A new electronic health-monitoring device can sense a person’s ...
How graphic design can help you eat healthier
Would you like to eat healthier, but does food information dazzle you? Graphic design could help. healthy ...
BD example: Personalised doors comfort residents with dementia
Did you ever get lost in a hospital or nursing home, because where ever you go, it all looks pretty much the same? Now ...
